CARE and Newport One Partner to Create a ONE PROGRAM Solution for Multi-channel Direct Response Fundraising

June 20th, 2018

FOR IMMEDIATE RELEASE

Newport One is proud to have been recently appointed by CARE as their agency of record to help advance their mass market and mid-level fundraising programs. Starting July 1, 2018, Newport One and CARE initiate a fully integrated ONE PROGRAM solution focused on donor acquisition, renewal, reactivation, monthly gift conversion, and mid-level programs.

Newport’s Senior Vice Presidents Andrew Olsen, CFRE and Mark Jacobson have joined together to build a team of proven senior-level industry leaders with deep experience in the international relief and development sector, and channel-specific expertise in digital, creative, direct mail, and account management. Industry veteran, Lisa Smith has recently joined the agency as Sr. Vice President and will work alongside Olsen and Jacobson to ensure strategic integration across all CARE programs.

Speaking for the group, Partner/Sr. Vice President Mark Jacobson mentioned, “CARE’s innovative leadership team is committed to achieving their ONE PROGRAM goal of improving the constituent journey and maximizing engagement for every CARE supporter through seamless integration of all channels. We’re honored to come alongside them to provide the fully-integrated fundraising strategy and management support necessary for CARE to achieve this bold goal.”

“We ’re thrilled to partner with CARE to help advance their mission to save lives, defeat poverty, and achieve social justice around the globe.” says Andrew Olsen, CFRE, Senior Vice President of Newport One.

About Newport One
Newport One is a leading fundraising consulting and direct response marketing agency serving the nonprofit community exclusively. With offices in the Boston, Washington, DC, and Minneapolis areas, Newport One specializes in providing award-winning creative, integrated strategy, and results-oriented program management to more than 80 national and regional nonprofit clients.

About the CARE
CARE is a global leader within a worldwide movement dedicated to ending poverty. They are known everywhere for their unshakeable commitment to the dignity of people. CARE works around the globe to save lives, defeat poverty, and achieve social justice. CARE puts women and girls firmly at the center of their programs because they know that we cannot overcome poverty until all people have equal rights and opportunities. www.care.org.

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